domain names

DNS 101

DNS 101 for Technophobes

Even if you don’t consider yourself “tech-savvy”, it’s helpful to know a few basics about DNS, short for Domain Name System. DNS is often called “the Internet’s phone book” for a reason, as it’s the reference source for directing yourdomainname.com’s website and email traffic to the correct places.

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Increase Your Brand’s Visibility with Customized Short Links

If you use any social media, you probably noticed how all the big media companies have their own customized shortened links (and not the usual bit.ly, ow.ly or goo.gl). Examples of custom shortened link domains include: huff.to (Huffington Post), for.tn (Fortune Magazine) or nbcnews.to (NBC News). When you see these branded URLs, you know who posted them and if you are a regular reader, you’re probably more likely to click on them rather than a more generic short link.

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Announcing My New Domain Name Services Site: Specialty.Domains

I know there has been radio silence here for a few weeks, but I’ve been hard at work putting the finishing touches on my new venture, Specialty.Domains. This new domain sales site is focused on the new gTLDs (domain extensions) being added to the market every week. As I posted here back in May, between early 2014 and late 2015, it’s estimated that as many as 1500 new domain extensions will become available. This is a huge boon to marketers and brands because these new domains allow you to communicate exactly what you do – just by sharing your web address.

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Expand Your Domain Name Portfolio with New gTLDs

How many times have you had an awesome business idea and a name for it… only to find that the perfect .COM domain name is already taken? Depending on your desired name, finding a good .COM or .NET can be challenging, especially if it’s short or if you have basic dictionary words within it. Those days may soon be over. Domain name searches are getting a whole lot easier—and much more creative—with the new “gTLDs” – short for Generic Top Level Domains. ICANN, the organization that governs the domain name industry, has begun a slow rollout of hundreds of new “right of the dot” domain extensions.

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