You may have heard that effective February 1st, there’s new domain security requirements that all email marketers need to implement. Are you ready?
What you need to know now about Google’s email DMARC requirements Read More »
While do-it-yourself website maintenance can save you a bit of money, it won’t save you time. Here’s the 5 most common ways DIY maintenance can go off the rails.
The top 5 ways DIY website maintenance can go wrong Read More »
Most know that using public Wi-Fi networks can be risky, even if they’re well-managed. If you enjoy getting out of your office to work at a coffee shop, you’re going to be vulnerable to data capture from unsavory characters. With all the logging-in we do all day, this is really an unacceptable risk to be taking. So, how does a VPN help?
Stay safe online anywhere with a VPN Read More »
While having a great website is more accessible than ever, it’s easy to think that it’s also simple and easy. However, it’s actually quite complicated. WordPress lives in a complex and rapidly-changing ecosystem of hosting servers, plugins, performance standards, device flexibility and security—and navigating it requires consistent attention and focused expertise.
Three hidden reasons why a WordPress Care Plan is a “must-have” Read More »
No matter what kind of business you have, there’s no doubt that the current COVID-19 crisis has impacted it… and probably not in a good way. In any case, if you find yourself with more free time than you’d like, use it to do the website checkup that you put off before everything went crazy. Here’s a quick checklist of easy updates that will help get your website back into shape.
Five easy website check-ups to do during the pandemic lockdown Read More »
Any web host can send email messages (for a contact form, for example) but for consistent message branding, security and deliverability, you need to upgrade to a transactional email service. So, what is transactional email and how can it help? Here’s the basics.
As I tell all my clients, websites need maintenance. Not just content changes and new blog posts, but technical TLC that allows a website to remain stable and perform well in the ever-changing Internet landscape. Over the years, I’ve noticed WordPress site owners often make these common avoidable mistakes with their website maintenance.
Avoid these top 5 WordPress website maintenance pitfalls Read More »
WordPress makes it easier than ever to maintain and update your own website. While taking the time to learn how to update your own business’ website yourself can save you money in the short term, you can easily get caught in a rabbit hole of wasted time, technical mistakes and wondering if there’s a better way. There is.
Experience Worry-Free WordPress with New Help Desk Service Plans Read More »
Thought I’d do something a bit different this week, with all the hullabaloo surrounding the new General Data Protection Regulation (GDPR) privacy standards taking effect on May 25th—and prompting a lot of questions. Like you, I’ve been on the lookout for good information about how the GDPR’s sweeping overhaul of data handling standards can impact businesses here in the USA. As you might expect, companies most directly affected by the new GDPR standards (email marketing and ecommerce companies in particular) are leading the way in providing helpful information for the rest of us. So, here’s a list of some great articles and resources about the new data privacy rules and how they impact online marketers and consumers. Hope you find these links as helpful as I did!
Best of The Web Roundup: GDPR Edition Read More »
The General Data Protection Regulation (GDPR) is a European Union (EU) privacy law that will affect businesses around the world when it goes into effect on May 25, 2018. It’s intended to protect the personal data of residents of the EU. If you do business primarily in the USA, this doesn’t directly pertain to you, but if you happen to collect email list subscribers that live in the EU, for example, you are potentially subject to the regulation with regard to how you store and use any collected information.
What is GDPR and do I need to care about it? Read More »
This week’s revelations that Facebook had leaked the personal data of nearly 50 million users to a third party data marketing company came as a shock to the press, but it really shouldn’t have been surprising to anyone. While it’s obvious that this shouldn’t have happened, the lurid details of this scandal can obscure some long-running features of the Facebook business model that made this “breach of trust” basically inevitable.
Tough-love takeaways from the Facebook fiasco Read More »
While your business may not need to have an elaborate, printed and mailed policy, it’s a good idea to clarify what data is being collected about your website visitors, and what your practice is with any data you collect. Having a posted policy helps build trust with visitors and demonstrates your concern with visitor and customer data security. Think of a website privacy policy is a much broader version of your email marketing signup “no spam” disclaimer.
Does your website need a privacy policy? Read More »
